It can be hard to know where to start to transform society by normalising and promoting gender equality.
The aim of your prevention work should be to change the reasons women and girls experience violence in the first place, not just to raise awareness about the violence itself.
There are many approaches you could use to address violence against women and girls. They work across a continuum from unhelpful approaches that might even be harmful to approaches that can create positive social change.
Approaches and their effect
Most effective: gender transformative
Gender transformative approaches address the causes of gender-based inequalities and work to transform harmful gender roles, norms and relations. They challenge both normative and structural inequality.
More effective: gender specific
Gender specific approaches acknowledge gender inequalities and consider women’s specific needs, but do not transform norms and practices.
No effect: gender sensitive
Gender sensitive approaches acknowledge but do not address gender inequality, so they’re not harmful, but they don’t create sustainable change either.
Not effective, even harmful: gender insensitive
Gender insensitive approaches ignore gender norms and inequalities, can minimiseexisting efforts and risk contributing to the gendered drivers of violence against women.
Not effective and harmful: gender unequal or exploitative
These approaches may inadvertently maintain or support gender inequality.
This knowledge paper from Women's Health Victoria explores the key elements of ‘gender transformative practice’ and how these can be applied by specialist practitioners and organisations working to create gender transformative change to prevent violence against women and family violence.
A review of literature and promising practices of gender-transformative change. Gender-transformative approaches aim to move beyond individual self-improvement among women and toward transforming the power dynamics and structures that serve to reinforce gendered inequalities.